ACTION FIGURES

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Key Facts & Value

AI

Key Fact

1

Description

This vintage oval belt buckle features the iconic Marlboro brand logo with a prominent longhorn steer head superimposed over a star. The front showcases embossed lettering that reads 'Marlboro,' exuding a classic Western aesthetic. The reverse side is marked 'Solid Brass' and bears the manufacturer's identification as 'Philip Morris Inc. 1979,' indicating its production year and material composition.

2

History

Manufactured by Philip Morris Inc. in 1979, this belt buckle aligns with the brand's long-standing association with Western imagery and the cowboy lifestyle, a marketing strategy that began in the mid-20th century. The company utilized such promotional items to reinforce its brand identity and appeal to its target demographic.

3

Facts

The longhorn motif is a strong symbol of the American West and often appears in designs related to cowboys, ranches, and rugged individualism. This buckle, produced during a peak era for collectible belt buckles, appeals to enthusiasts of both tobacco memorabilia and Western Americana. Its solid brass construction suggests durability and a quality feel.

Value Fact

This collectible belt buckle, dating from 1979 and featuring the popular Marlboro brand with a Western theme, could range from $20 to $50 depending on its condition and any specific rarity factors. Its appeal to collectors of vintage advertising and Western memorabilia drives demand.

Item Details

Official Details

CategoryAction Figures
Country of Origin-
Release Date1979
Brand-
Character-
GenreWestern
Width-
Weight-
Person-
ManufacturerPhilip Morris Inc
Depth-
Height-
Action Figures Product TitleMarlboro Longhorn Belt Buckle
FranchiseMarlboro

Variation Details

Variant-
MaterialSolid Brass
Scale-
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